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We love events at Morgan McKinley, and recruiting within the IT sector across the globe, we wanted to do something a bit special. 

This September saw our Dublin office hosting and sponsoring the latest Irish Mobile Monday event. Joined by Kevin Foley, Julian Douglas and Tony McCarthy and over 80 guests, the event was a rip-roaring success and I think even our recruiters learnt a little bit more about mobile advertising in the Irish Market.

What was their objective? To explore and discuss many new and exciting opportunities in this ever growing industry.

The evening was presented by Morgan McKinley’s Dara Boland and Mobile Monday’s Norbert Sagnard. 

Meet our speakers:

Kevin Foley, Director of Adforce.com

Kevin showcased some of the brilliant mobile advertising initiatives their company has been involved in recently. A message from Kevin was that mobile apps are cool but all spend has to be measureable. 

Quote: “Once we have a URL, all spend is accountable”

Julian Douglas, Founder and MD of entertainment.ie

Julian’s message was content is king! He discussed some of the challenges and opportunities which a company like entertainment.ie face in the mobile space.

Quote: "User experience is a key driving factor of our success to date"

Tony McCarthy, Partner at MobileMediaPlacement.com

A breath of fresh air and a wonderful example of an indigenous mobile company on the rise. Tony presented his early stage start-up venture which focused on in-game advertising. We will keep a keen eye on Mobile Media Placements rise to prominence and wish them all the very best. 

 

We really enjoyed working with Mobile Monday to hold this great event. To date, feedback from attendees has been excellent. We hope you can join us at the next Morgan McKinley & Mobile Monday event, we look forward to seeing you all there!